For the first time we have seen a decline in the number of people paying for TV. While most operators around the world have seen steady ARPU growth, there is great concern that perhaps the threat of “Over the Top” Television, enabled by ever increasing bandwidth availability and more efficient encoding, is a real and present danger to the industry as we know it. We will examine options that are open to the broadcasters and operators and explore the technical and operational constraints that face different markets and present real life experiences from operators where multi-screen broadband delivered services have been deployed.

1:05 – 1:25 p.m.

Spotlight 1:

Mark Hess, SVP of Advanced Business and Technology Development, Comcast - Presentation

1:45 – 2:05 p.m.

Spotlight 2:

Marc Gatto, VP Broadcast & Media Management, Discovery Communications - Presentation

2:05 – 2:25 p.m.

Spotlight 3:

John McCoskey, CTO, PBS - Presentation

2:25 – 2:40 p.m.

Panel Discussion:

Moderator: David Price -- Vice President, MPEGF/Head of Business Development, Compression, Ericsson
Speakers: - Mark Hess, SVP, Advanced Business & Technology Development, Comcast - Marc Gatto, VP Broadcast & Media Management, Discovery Communications - John McCoskey, CTO, PBS

2:40 – 3:00 p.m. Tecjmoca; I[date pm Deve;p[,emts and Dynamics in the field of Codecs:

Dr. Cliff Reader, Reader.com - Presentation

Session 2: Show Me the Money: what makes comercial sense in the future

Even though some investment analysts have shown the dumb pipe business model to return more on investment than the current model, there is a lot to be lost if operators lose that connection with the subscriber. “Cutting the cord”, as it has become known, represents a threat to broadcasters and pay TV operators alike as it erodes both advertising and subscription models equally. In the spirit of “If You Can’t Beat Them then Join Them”, this session will examine the business detail and the nuances in bringing an “Over The Top” experience inside “the wall” to retain that customer connection and even gain additional ARPU growth.

3:00 – 3:20 p.m. Spotlight 1:

Michael Kazmier, CTO, Avail-TVN - Presentation

3:20 – 3:40 p.m. Spotlight 2:

Del Parks, VP, Engineering and Operations, Sinclair Broadcast Group Inc. - Presentation

3:40 – 4:00 p.m. Spotlight 3:

Chris Johns, Chief Engineer, Broadcast Strategy, BSkyB - Presentations

4:00 – 4:20 p.m. Spotlight 4:

Kevin Hastings, Chief Architect, Digital Broadcast Services, Bell Aliant

4:20 – 4:35 p.m. Panel Discussion:

Moderator:
Sebastian Moeritz - President MPEGIF/Professor, St. Petersburg State University for Film and Television

Speakers:
- Michael Kazmir, CTO, Avail-TVN
- Del Parks, VP Engineering and Operations, Sinclair Broadcast Group Inc.
- Chris Johns, Chief Engineer, Broadcast Strategy, BSkyB
- Kevin Hastings, Chief Architect, Digital Broadcast Services, Bell Aliant

4:35 – 4:45 p.m. Spotlight Update on 3D activities:

David Price, Ericsson/MPEGIF

Dr. Sean McCarthy, Motorola/MPEGIF

4:45 – 4:55 p.m. Spotlight Update on Standardsization of Key Management Interfaces:

Dr. Yuval Fisher, RGB Networks/MPEGIF

David Price, Ericsson/MPEGIF

4:55 – 5:00 p.m. Summation

Sebastian Moeritz - President, MPEGIF/Professor, St. Petersburg State University for Film and Television
David Price - Vice President, MPEGIF/Head of Business Development, Compression, Ericsson