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MPEG Industry Forum And Internet Streaming Media Alliance Organize Joint Super-Session At IBC

Sessions Address Questions Surrounding H.264/AVC, Announce Organizations’ Respective Conformance Programs

Fremont, CA, San Francisco, CA (August 24, 2023) -The MPEG Industry Forum (MPEGIF), a not-for-profit organization of over 100 members seeking to advance the adoption of MPEG standards among all agents of the digital multimedia spectrum, and the Internet Streaming Media Alliance (ISMA), a global alliance of nearly 40 industry leaders in standards-based content management, distribution infrastructure, and streaming media, announced today that they will hold an all-day joint super-session entitled “MPEG Technologies – Setting New Standards” at the International Broadcasting Convention (IBC) in Amsterdam, the Netherlands.

The super-session, which will be held on Sunday, 12 September, includes five sessions comprised of panelists who will discuss topics ranging from new video distribution models, to emerging MPEG technologies, to the adoption and availability of the new advanced video codec, H.264/AVC. Panelists include senior executives and technologists from leading network operators, service and technology providers, and experts representing all points of the video creation, management, and distribution workflow. Detailed information about each session can be found on the MPEGIF website at http://www.m4if.org/ and on the ISMA website at http://www.isma.tv.

In addition to technical sessions, both organizations will unveil their respective certification programs, the MPEGIF Logo Qualification Program and the ISMA Conformance Program. A press luncheon will immediately follow the morning sessions, allowing selected journalists and analysts to ask questions regarding both programs. Members of the press and industry analysts who are interested in attending should contact media representatives from MPEGIF and ISMA on or before 7 September 2004.

About the MPEG Industry Forum MPEGIF represents over 100 companies and institutes across North America, Europe and Asia, from diverse industries. MPEGIF’s activities start where the charter of ISO/IEC MPEG ends. Activities include marketing, interoperability (including AVC) and certification, the management of a branded logo, presence at trade shows and an annual conference. MPEGIF recently expanded its charter from MPEG-4 to include MPEG-7 and MPEG-21. For more information visit: http://www.mpegif.org

About the Internet Streaming Media Alliance Founded in December 2000, the Internet Streaming Media Alliance is a non-profit corporation whose mission is to accelerate the market adoption of a universal, open standard for streaming and progressive download of rich media over all types of Internet Protocols (IP). The ISMA is a diverse alliance with representatives from all points of the streaming workflow. Members include Act. Inc., Analog Devices, AOL Time Warner, Apple Computer, Bitband Technologies, California State University, Fresno, Case Western Reserve University, Cisco Systems, Coding Technologies, ContentGuard, Dolby Laboratories, Envivio, France Telecom, Fraunhofer Institute, Fujitsu, Hitachi, Inka Entworks, Kasenna, Nagravision, NDS Technologies, NEC Corporation, net&tv;, Network Appliance, Nextreaming, Oki Electric Industry Co., Ltd, OPTIBASE, Sony Corporation, Standby Program, Sun Microsystems, Telecom Italia Lab, Thomson, University of Washington, WIS Technologies, and VBrick Systems. For more information visit the ISMA website at http://www.isma.tv

For more information, contact Kirsten Machi, Executive Director: Tel: +1 510.744.4025, Email: [email protected]


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